Under the Rainbow
The Life and Times of E.W. Cole
Richard Broinowski
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Member discount
As an MUP member you get 25% off the price of this book.
Member discount
As an MUP member you get 25% off the price of this book.
Member discount
As an MUP member you get 40% off the price of this book.
Member discount
As an MUP member you get 10% off the price of this book.
Member discount
As an MUP member you get 40% off the price of this book.
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Imprint
Under the Rainbow
The Life and Times of E.W. Cole
Richard Broinowski
Under the Rainbow is the life story of E.W. Cole, a colourful and much loved figure of 19th century Melbourne. Best remembered for his Funny Picture Books, his sense of the absurd and his marketing genius, his wonderful arcade was the first 'department store' in Melbourne, replete with a live orchestra, an aviary and monkeys alongside books, ornaments, art, curios and tearooms
But there was more to Cole than his merchandising prowess: he scandalised the clergy with his sacrilegious views about Christianity, campaigned passionately against the White Australia policy, and advocated education for all.
Cole's journey from an impoverished sandwich seller on the streets of London to owner of one of the most memorable establishments of early Melbourne is remarkable. His passion for learning, insatiable curiosity, and enduring faith in the essential goodness of humanity make him a figure worth celebrating.
More than 100 years after his death, Cole's story…
Under the Rainbow is the life story of E.W. Cole, a colourful and much loved figure of 19th century Melbourne. Best remembered for his Funny Picture Books, his sense of the absurd and his marketing genius, his wonderful arcade was the first 'department store' in Melbourne, replete with a live orchestra, an aviary and monkeys alongside books, ornaments, art, curios and tearooms.
But there was more to Cole than his merchandising prowess: he scandalised the clergy with his sacrilegious views about Christianity, campaigned passionately against the White Australia policy, and advocated education for all.
Cole's journey from an impoverished sandwich seller on the streets of London to owner of one of the most memorable establishments of early Melbourne is remarkable. His passion for learning, insatiable curiosity, and enduring faith in the essential goodness of humanity make him a figure worth celebrating.
More than 100 years after his death, Cole's story is a timely reminder that a little bit of goodness can go a long way.
VCHA 2021 WINNER
“
Richard Broinowski has produced the pot of gold at the end of Cole’s trademark rainbow”
2021 Victorian Community History Awards“
Featuring stunning photographic illustrations, Under the Rainbow will appeal to students of Melbourne’s more magical past.”
Books+Publishing“
A fascinating insight into the life and times of a rambunctious and materialistic Melbourne in the late 19th and early 20th century”
Australian Arts Review“
Under the Rainbow has been generously conceived ... Illustrations are lavish and pertinent, from street scenes to a collection of Cole’s tokens, and the mechanical hen. The sense of display echoes the famous arcade itself.”
Jim Davidson, Australian Book ReviewRichard Broinowski
Richard Broinowski was born and raised in Melbourne. He gained a law degree from the University of Adelaide and a Master in Public Administration from Harvard. During a long career as a diplomat, he served in Tokyo, Rangoon, Tehran and Manila, before becoming Ambassador to Vietnam, then the Republic of Korea and finally to Mexico, the Central American Republics and Cuba. In the early 1990s, he took time out to be general manager of Radio…
Hardback
Ships in 1–3 days
Member discount
As an MUP member you get 40% off the price of this book.
Member discount
As an MUP member you get 40% off the price of this book.
Member discount
As an MUP member you get 100% off the price of this book.
Member discount
As an MUP member you get 25% off the price of this book.
Member discount
As an MUP member you get 25% off the price of this book.
Member discount
As an MUP member you get 25% off the price of this book.
Member discount
As an MUP member you get 40% off the price of this book.
Member discount
As an MUP member you get 10% off the price of this book.
Member discount
As an MUP member you get 40% off the price of this book.
Other formats available
- Ebook$28.99 $28.99 $28.99 $28.99 $28.99
